Engineering momentum.
Defining what's next.
Commercial operator and strategic growth partner. Twenty years building and commercialising ventures alongside Swedish and Swiss family offices - across real estate, social innovation and regenerative deeptech. Turning breakthrough science into market momentum, industry by industry.
Operating at the frontier with
Operating at the edge of what's possible.
I operate at the intersection of deep impact and market adoption. With 20 years of experience across 15+ ventures, I bridge the gap between translating breakthrough technologies and reshaping global industries.
Beyond traditional commercialization, I leverage an interdisciplinary foundation in social sciences to navigate the cultural and behavioral shifts required for global technology adoption.
Including spin-offs from KTH Royal Institute of Technology and the Wallenberg Wood Science Centre, backed by Swiss and Swedish Family Offices.
Selected work from the last decade.
Industries moved. Ecosystems built.
Human potential expanded.
Turning European deeptech science into Fortune 500 supply chain agreements.
Pioneering indoor vertical farming as a European food category.
Designing a new model for how brilliant people live and build together.
Developing the most complete map of deep intelligence ever attempted.
How techno-commercial translation actually works.
A four-stage system for taking frontier science from lab to market. Each stage builds on the last.
Design-led Growth
Most deeptech ventures invest years into the science and three hours into how it looks to the outside world. That gap kills deals before the first conversation. Strategic design is the first commercial act - it signals seriousness, builds trust and reduces cognitive load before a single word is read.
Science-backed Strategy
Commercial decisions anchored in research across 30+ disciplines in the social sciences and humanities. Market adoption is a behavioral and cultural phenomenon. Understanding the psychology of decision-making, the sociology of organisations and the anthropology of adoption is what separates a strategy from a guess.
Commercial Materials
The proposal is a decision-making tool for multiple people who all need to say yes at the same time. The pitch deck is the first signal a potential partner receives about the seriousness of what you've built. Every commercial material needs to do one thing: make it impossible for the right person to say no.
Market Momentum
Every market has a geography of resistance. Some cultures are ready for what you're building. Others aren't - not yet. Finding the right entry point, mapping the right stakeholders and engineering the right outreach is applied sociology. This is what compresses a two to four year process into weeks.
From breakthrough science to market momentum.
Four ways to engage, depending on where you are.
Commercial Due Diligence
Most funds run technical, financial and legal due diligence. Commercial due diligence is the gap. The diagnostic gives funds a clear commercial picture before the cheque is written, and opens into ongoing portfolio support if the investment goes ahead.
Commercial Launch Program
PhD language sent to procurement teams. A website built in an afternoon. The market moving on quietly with no rejection and no feedback. This program rebuilds the full commercial infrastructure around your science - materials, mapping, outreach systems - and leaves you running it.
Commercial Operator
You raised. The science is real. The market expects you to convert. The gap between a funded deeptech venture and commercial growth is not a technology problem - it is a commercial execution problem. This is the operator who owns the commercial journey end to end.
Commercial Partner
You backed a founder because you believe in what they are building. The commercial side should not be what fails them. The diligence opens the door, the advisor relationship compounds, the operator role embeds alongside the founder you backed.
Most proposals
kill the deal.
The methodology that compressed a standard 2-4 year B2B sales cycle into 21 days. See a Level 4 proposal, live.
See the proposalFrom first contact to signed Fortune 500 agreement. The standard cycle runs 2-4 years.
Runway a Series A venture burns while a bad proposal stalls the deal.
Tier-1 manufacturers in automotive and footwear. Signed.
Selected Ventures
Urban Oasis(now Nara Sverige)
AgriFoodTech · Vertical Farming
Directed the commercial turnaround and category launch of one of Europe's first indoor megafarm systems. Secured full production supply agreements with Nordic retail and a joint venture with Sweden's largest industrial grower.
Future of Urban Living
Techfarm K9
Deliberately Developmental Space
Co-created a 1,200sqm intentional coliving laboratory in Stockholm alongside 50 of the most brilliant people in the world. Researched by Karolinska Institutet. Funded by Vinnova. Five years that produced a framework for collective intelligence at scale.
Future of Materials
Reselo
Advanced Biomaterials
Led the commercialisation of a next-generation bio-elastomer from KTH Royal Institute of Technology. Secured Joint Development Agreements with Fortune 500 tier-1 manufacturers across automotive and footwear globally.
Future of Leadership
21 Dimensions
Next-Gen Human Wisdom
A decade-long synthesis across developmental psychology, neuroscience, somatic practice and indigenous wisdom traditions. 21 intelligence types. 6 science lineages. 80+ modalities. The map of human inner technology.
Twenty years. Four continents. Fifteen ventures.
Validated across global markets and sectors.
From bio-foodtech and biomaterials to real estate, retail and manufacturing.
Industries
Biomaterial, Retail, Footwear, Manufacturing
Markets
EU, Vietnam, Global
Industries
Real Estate, Coliving, Social Innovation
Markets
Global, SE, USA
Industries
Biomaterial, Automotive, Manufacturing
Markets
Global, SE, FI, CA
Industries
Real Estate, PropTech, Coliving
Markets
Global, Sweden
Industries
FoodTech, Agri, Retail, FMCG
Markets
Nordics, Sweden
Industries
Vertical Farming, Agri, Retail
Markets
Nordics, Sweden
Is your industry next?
Get in touch
Twenty years at the frontier.
From the first venture at 17 to two KTH-spin offs, one exit and a framework for human intelligence. The through-line is always the same - taking what's possible and making it real.
Commercial Expert
European Innovation Council · Brussels, BelgiumSupporting EIC-backed deeptech researchers and innovators through EIC Pathfinder and Transition on techno-commercial translation - from breakthrough science to first commercial agreements.
Chief Commercial Officer
Reselo — KTH Royal Institute of Technology Spin-off · EU / USA / APACLed the commercialisation of advanced biomaterial science from the Wallenberg Wood Science Centre. Secured Joint Development Agreements with Fortune 500 tier-1 manufacturers in the automotive and footwear industries globally. Backed by EIC Accelerator.
Chief Commercial Officer
Urban Oasis / NARA Sverige · StockholmDirected the commercial turnaround and category launch of a FOAK agri-foodtech venture. Secured full production supply agreements with Nordic retail brands and a joint venture with Sweden's largest industrial grower.
Co-Shaper & Resident
Tech Farm K9 · StockholmCo-created a 1,200sqm intentional coliving laboratory for conscious innovation. Five years alongside 50 of the most brilliant people in the world. Researched by Karolinska Institutet. Funded by Vinnova. A proof of concept for collective intelligence at scale.
CCO & Co-Founder
PropTech & FinTech Ventures · StockholmCo-founded and led commercial strategy for Byggler.se and Simon Saves. Developed GTM frameworks for AI-driven platforms in sustainable finance and professional construction marketplaces.
Commercial Co-Founder
Real Estate & Digital Agency · SwedenManaged commercial real estate portfolios and co-founded a digital production agency. Directed tenant relations, yield optimisation and high-end digital brand production for global clients.
The gap nobody
talks about.
In your inbox, monthly.
Europe produces world-class science. It converts almost none of it into commercial success at scale. The two to four years between a raise and real revenue - where ventures actually live or die - almost never gets covered honestly.
Stakeholder mapping. Proposal design. The cultural gap between a lab breakthrough and a signed agreement. The behavioral and social science underneath market adoption. Field-earned, specific, from twenty years inside regenerative deeptech.
Monthly newsletter
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The inner world
has a map.
21 Dimensions. The human deeptech framework. The inner technology that every organizational and cultural shift depends on.
Intelligence types
Modalities mapped
Science lineages
In synthesis
The Deep-Intelligence Trilogy
A Roadmap for Systems & Growth
Three maps for decoding human wisdom, scaling regenerative ventures, and reimagining the construct of civilization.
If this is the right moment, reach out.
The right conversation at the right moment changes everything.
Sweden, UK, Germany, Switzerland, Netherlands, Belgium, Denmark, Spain
UAE
United States, Canada
Australia, Singapore